The development of an effective marketing strategy for your firm and the ongoing coaching, support and assistance in the execution of that strategy is the foundation of the Marketing Partner Relationship.
With the Marketing Partner Relationship, our marketing consultants work with you to define the capabilities of your firm and your people, identify the most profitable market to serve, and help you decide on a course of action to attract and maintain clients in that market. We focus on business development initiatives that position your firm for success.
As your Marketing Partner, The Rainmaker Consulting Group helps you grow by:
- Performing a Strategic Assessment of your firm, including an analysis of your personnel, programs and existing marketing materials, as well as your local market and competition.
- Developing and implementing a Marketing Plan for growth based on the opportunities identified in the Strategic Assessment.
- Delivering the Five-Star Client Service Program to enhance internal and external client relationships.
- Coaching and training partners and associates to improve target marketing.
- Installing and monitoring a firm-wide marketing tracking and evaluation system.
- Additional partner and firm-wide trainings to reinforce the tactics leading to achieving the marketing plan’s goals.
Along with these services, we can also assist in the development of designing your marketing materials including Firm Services Directory, Niche Specific Brochures, Telephone On-Hold Scripts, Web site Design, Advertising Campaigns and much more.
Ultimately, integrating marketing into business strategy, functions, and processes requires a fundamental shift in the organization’s culture. The Rainmaker Consulting Group can partner with your firm and work with you to achieve growth and make your marketing plan’s goals a reality.
